STORY

Alicia Peru is a fair trade premium alpaca knitwear company, designed in the USA and Europe and hand crafted in Peru in association with several groups of skilled artisans and predominately women owned/run co-operatives. Alicia Peru is a mother/daughter collaboration, formalized as a LLC in 2006. It was founded by the vision of its designer, Alicia Rodriguez, to bring re-fined and elegant knitted garments and accessories to market using the exceptional natural fibers and weaving/knitting heritage available in her native Peru. Alicia has a long history of working within the fashion industry. She began as a model in the 1980’s and was able to make a successful transition to product buyer and importer of Peruvian alpaca knitwear and accessories in the 1990’s. At present, she has evolved to be the creative force behind Alicia Peru and wishes to carry her vision onto select projects that will incorporate her sense of design.

 
 

Her business partner and daughter, Patricia, oversees much of the product placement, marketing and strategy of the business. She has an advanced degree in International Affairs from Columbia University (1998) and has worked for large and established luxury goods companies (Coach and Estee Lauder) within the Sales and Marketing departments in New York and London. She divides her time between the U.S. and Europe and is the mother of two young children. Alicia Peru is a woman’s business that seeks to empower women through our catalog of refined and elegant premium alpaca knitted products. We pride ourselves in being a resourceful link that connects our global clientele to our predominately women owned/run businesses in Peru. We help create social and economic opportunities for the network of artisans, co-operatives and small manufacturing companies, enabling them to develop and refine skills that are marketable globally thus allowing them to contribute financially and in some cases maintain their family units.

 

@ALICIAPERU INSTAGRAM